The best smartwatch deals for Amazon Prime Day 2024 – NBC News

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Amazon Prime Day is here, offering discounts on smartwatches during the 48-hour sale, exclusive to Prime members. You can also find deals on travel, pets, tech and more.

As a freelance writer for NBC Select, I frequently cover shopping events like Prime Day, Black Friday and Cyber Monday, so I know how to find deals that are actually worth buying. Below, I rounded up the best Prime Day smartwatch deals at their lowest price in at least three months. I’ll continue updating this list throughout Prime Day.

SKIP AHEAD Prime Day smartwatch deals | More Prime Day smartwatch sales | Best smartwatch sales at other retailers

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Best Prime Day smartwatch deals

Apple Watch Series 9

4.7-star average rating from 2,311 reviews on Amazon

Lowest price in three months

Save $120 on the Apple Watch Series 9, a powerful and stylish smartwatch available in 41mm and 45mm sizes, with a bright, always-on display. Compared to the cheaper SE model, it comes with improved touch controls, ‘faster’ Siri functionality and body temperature sensing, alongside a boatload of health tracking sensors and the full suite of watchOS apps.

Samsung Galaxy Watch 6

4.5-star average rating from 3828 reviews on Amazon

Half price deal

The Samsung Galaxy Watch 6 packs a heart rate monitor, various sleep and fitness tracking features and contactless Google Pay with an Android interface that pairs best with a Samsung phone. It’s also waterproof up to 50m depth and comes with a 40-hour battery life: better than Apple’s, though behind some less power-intensive models in this list. 

Apple Watch SE (2nd Gen)

4.6-star average rating from 7,336 reviews on Amazon

Lowest price in three months

For iPhone users, the Apple Watch is the obvious choice for a Prime Day smartwatch deal. This GPS-enabled Apple Watch SE doesn’t have all the bells and whistles of the fancier Series 9 or Ultra models — no always-on display, improved touch controls or ECG sensor here — but it does have the same watchOS interface, sleep and fitness trackers and a heart rate monitor, alongside that sleek Apple design.

Withings Steel HR Sport

4.0-star average rating from 4,771 reviews on Amazon

Lowest price in three months

Withings is the master of hybrid smartwatches. They have basic smartwatch functionality without a full system of apps to complicate things. The Steel HR Sport comes with built-in GPS functionality, heart rate and oxygen (VO2) sensors, sleep and exercise tracking, solid water resistance and an impressive 25-day battery life.

Google Pixel Watch

4.2-star average rating from 2,866 reviews on Amazon

Less than half price

The Google Pixel Watch comes with a huge range of Google services and the WearOS platform (based on Android), with Fitbit-supplied fitness tracking and built-in Google Assistant. If you’re a big Android and Google user, and don’t need premium health sensors, this is a great choice. Just note that it’s only available in a 41mm size.

FitBit Google Ace LTE

4.0-star average rating from 80 reviews on Amazon

Lowest price ever

If you need a kid-friendly smartwatch, this discounted FitBit smartwatch comes with calling and messaging functionality thanks to built-in cellular, and even GPS location tracking to keep your young ones safe. While there are games on this smartwatch, you can use parental controls to limit their playtime. 


Garmin Forerunner 955

4.6-star average rating from 1,159 reviews on Amazon

Lowest price ever

Save on this Garmin smartwatch designed for triathletes. It comes with a built-in maps and GPS feature for tracking your routes, speed and distances while you run — on a full-color touchscreen — while a two-week battery life means you can focus on workouts and not on charging your watch every other day.


Best Prime Day smartwatch sales

Here are the best Prime Day smartwatch sales to know about. Keep in mind, not every item from a brand is discounted as described below.

  • Amazon: Up to 68% on waterproof Nerunsa smartwatches
  • Amazon: Up to 50% off Citizen smartwatches
  • Amazon: Up to 43% off budget Enomir smartwatches
  • Amazon: Up to 40% off Alexa smartwatches

Prime Day: Best smartwatch sales at other retailers

  • Walmart: Up to 28% off Apple Watch SE
  • Best Buy: Up to 30% off Samsung smartwatches
  • Best Buy: Up to 10% off Garmin smartwatches
  • Walmart: Up to 58% off Fitbit Ace 3 smartwatch
  • Target: Up to 30% off Citizen smartwatches
  • Target: Up to 50% off smartwatch bands
  • Target: Up to 20% off Fitbit Versa 4 Smartwatch

How I found the best Prime Day smartwatch deals

All of my recommendations above are based on NBC Select’s previous coverage and reporting. I also included products the NBC Select staff tested, including Giftable Tech Award winners. I ran each deal through price trackers like CamelCamelCamel to ensure products are at their lowest price ever or their lowest price in at least three months. All the products I recommend are highly-rated items with at least a 4.0-star average rating from hundreds of reviews.

Why trust NBC Select?

I’m a reporter for NBC Select who has covered deals and sales on tablets, TVs, speakers and wearables for NBC, iMore, and TechRadar, where I previously worked as the News & Features Editor. To round up the best Prime Day sales on smartwatches, I found highly-rated products at their lowest price ever or their lowest price in three months.

Catch up on NBC Select’s in-depth coverage of personal finance, tech and tools, wellness and more, and follow us on Facebook, Instagram, Twitter and TikTok to stay up to date.


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